About 10 years ago I joined my first company as a Software Engineer specialized in Ruby. Surprisingly, the first lines of code I wrote there were … in SQL . I was very curious how many users did we have, who are they and what did they do on the website, how fast are we growing as a business (the company was one of the biggest Groupon clones in ).
It’s fascinating how in just a few key strokes one can get the answer to such questions. I was hooked!
With time, I participated in many projects: competitor monitoring, content analytics (long before Medium had it), recommendation engine, business reporting etc. Data was always at the core of each project, being a compass for business and product teams.
Soon after I started my own company. It was a language learning platform which we built with a couple of friends. In just a couple of months we grew it to 40,000 users: we were running marketing campaigns, publishing blog posts, quickly shipping new features. Mega agile
I was running the company with my own money and quickly I started asking myself questions like:
Data is #2 key to success. #1 is love and empathy for your users.
In 2015, I sold my company, moved to Berlin and joined Blinkist as an Engineer in the Growth Team. We’ve experienced 10X growth and I’m convinced that data is #2 key to success (#1 is and empathy for your users of course).
This is where the inspiration for SQLhabit came from. I’m so glad to share this knowledge with the world! SQLhabit course is a reflection on 10 years of experience working with data. Go and start your journey with SQLhabit
Reach out to me via email: firstname.lastname@example.org
or DM on Twitter: https://twitter.com/makaroni4
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